Two former Yahoo executives have started a new data mining company called nPario. Bassel Ojjeh and Krishna Uppala, former Yahoo execs, along with former SAS executive Basel Tutunji launched nPario on March 17, 2010.
nPario is a data mining and data analysis company that will help businesses mine consumer data to understand and market consumer behavior.
The nPario management team is made up of digital data experts with a long history of successes in the data management and data mining fields.
nPario believes that businesses and organizations could boost revenue by more than 10% if they can use data mining tools to predict consumer intent.
[ source: nPario ]